HASHMI PAKISTAN announces Cricket Legend 'Waseem Akram as Global Brand Ambassador for HASHMI ISPAGHOl’

-

 


Hashmi Pakistan, a trusted name in health and beauty industry, proudly announced the appointment of cricketing icon Wasim Akram as the Official Global Brand Ambassador for Hashmi Ispaghol, the company’s flagship natural fiber supplement.

The grand signing ceremony was held at a prestigious event in Marriott Hotel, Karachi, attended by the honored Wasim Akram, along with key members of the Hashmi Pakistan’s leadership team, and national media representatives. The event marked a significant milestone in the brand’s journey to promote healthy living through trusted, natural products.

Wasim Akram, not only a sports legend but also a strong advocate for health, fitness, and an active lifestyle—values that closely align with Hashmi Ispaghol, is therefore the ideal face for the brand. Through this collaboration, Hashmi Pakistan aims to amplify its message of digestive wellness and daily fiber intake to a wider audience, inspiring people to take proactive steps towards healthier living.

Speaking to the press on the occasion, Amir Hashmi, Executive Director of Hashmi Pakistan, commented: "Hashmi has built a legacy of promoting health and wellness to families over the course of the last 229 years. This is why, when we were looking for a brand ambassador for Hashmi Ispaghol, we could think of no one other than the global wellness icon Wasim Akram to head our campaign. Together, we hope to make lives better and healthier in our country and beyond!"

The much-celebrated icon Wasim Akram expressed his enthusiasm for the collaboration, stating: "Hashmi Ispaghol has been a household name for generations. I am proud to be associated with a brand that puts health first and continues to uphold the trust of millions through quality and consistency."

This strategic partnership comes as part of Hashmi Pakistan’s broader initiative to raise awareness about digestive health and the importance of natural remedies in everyday wellness. With Wasim Akram on board, the brand is set to engage with a new generation of consumers who seek authenticity, reliability, and proven results.

 

 

Popular posts from this blog

PSW Launches Digital COPP Certificate on Pharmaceutical Exports

-
Image
  In the continuation of its efforts to enhance Pakistan’s export competitiveness by digitalizing cross border trade processes and information requirements, , the Pakistan Single Window (PSW), in collaboration with the Drug Regulatory Authority of Pakistan (DRAP), has launched the Digital Certificate of Pharmaceutical Product (COPP) required on export of pharmaceutical products by importing countries. In addition to COPP the DRAP Clearance Gateway has also begun offering electronic Free Sale certificate, Good Manufacturing Practice (GMP) Certificate and the No Objection Certificate (NOC) for Exports. This innovative initiative aims to streamline regulatory processes, reduce delays, and align Pakistan’s pharmaceutical industry with global best practices. In line with best practices, all certificates issued through the PSW platform are secure, electronically verifiable and embedded with a unique QR code for instant authentication and verification. The new service eliminates in...
Read more

Pakistan’s desire for peace must not be construed as weakness, says Dar

-
Image
  Speaking at the Regional Dialogue 2025 hosted by the Institute of Regional Studies (IRS), Deputy Prime Minister and Foreign Minister, Senator Ishaq Dar, reaffirmed Pakistan’s unwavering commitment to regional peace and multilateralism, however, he warned against recent provocations and baseless allegations by India, emphasizing that any act of aggression would be met with a firm and proportionate response. As a responsible country among the polity of nations, Pakistan will always look forward to de-escalation but its desire for peace must not be construed as weakness, he said. He further said that Pakistan has and will always condemn terrorism in all its forms. He also condemned the rising Islamophobic rhetoric targeting Muslims in India, including Kashmiris, and questioned India’s move to suspend the Indus Waters Treaty, calling it a grave violation of international obligations. He questioned the validity of abeyance as even an option and remarked that Pakistan considers the...
Read more

National Symposium on Primary Health Care Brings Stakeholders Together to Advance towards Universal Health Coverage

-
Image
Aga Khan University (AKU) , in partnership with the Federal Ministry of National Health Services Regulation and Coordination and Provincial Health Departments, hosted the Primary Health Care (PHC) Symposium, as part of the PHC Learning Agenda (PLA) Initiative. The event brought together government leadership policymakers, health experts, and development partners to explore innovative solutions and research-driven strategies for achieving Universal Health Coverage through a PHC approach. “Improving access to quality primary health care services is a key priority. This initiative allows us to learn from successful models and ensure that no community is left behind,” said Murad Ali Shah, Chief Minister of Sindh. “I commend the collaboration between academia, development partners and provincial governments to strengthen PHC.” PHC is the backbone of Pakistan’s health system, especially in rural areas, where over 60% of the nation’s population live. Investing in and improving PH...
Read more